Cultural activities are the foundations upon which economies thrive. Where there is art, music, literature and architecture science and technology will follow. Events like the London summer Olympics are catalysts for economic activity.

Manufacturers and tradesmen can find work where there is demand for goods and services. In ancient times business flourished around activities like the Olympic games, and so they will around the events in London in 2012. The city has been presented with an economic opportunity.

British weather has benefited from global warming bit it used to be the thing that people complained most about during the months of January and February. However there can be few things as lovely and temperate as a summer’s day in England. The sun rises early and bathes the land in a mellow glow until late into the evening. Shakespeare paid his ultimate compliment to feminine beauty by suggesting that it outdid even a summer’s day.

Another major strength of the Games might be the fast fading notion of the English gentleman. It is true that many real English gentlemen have migrated to the erstwhile colonies but a memory of the ethic remains in English culture. People are expected to be honest, honorable and trustworthy. This ethic, together with the English language, has actually been an economic boon which has attracted people to London as a financial and cultural center.

The character of English people can be a great strength but also a a weakness. Arrogance is one of the least attractive aspects of Empire but has unfortunately outlasted it. An Englishman who says nothing at breakfast and looks down his nose at colonials who dare to speak presents a very pompous figure who can leave a sour aftertaste of England.

The cost of living in London is another weakness that cannot be denied. Even for people who earn pounds transport and accommodation is expensive. For people from China the cost of accommodation may be prohibitive when yuan have been converted into pounds. Sporting ability is blind to personal wealth and social position but foreign exchange realities will make the games an elitist event, .

Despite the rating of their currency Londoners are ranked well down on the list of city dwellers enjoying a high quality of life. Standards of living have been getting even more difficult recently as those who do not work ride freely on the backs of those who do. The Olympics will present great opportunities for those who wish to work. From project managers to balloon vendors there will be more openings for jobs. This is how culture invigorates economies.

Until recently terrorism might have been regarded as the major threat to an event of this nature. However, the war against terror has been going quite well and a more insidious threat needs to be confronted. A team of policemen has been assigned the task of combating corruption. They will not concern themselves so much with doping issues as with gamblers who try to control the outcome of particular events for the benefits of punters in the know. Should even a single scandal erupt over an outcome that has been fixed the reputation of the games will have been tarnished, right in the home of English gentlemen.

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Author:
Adriana Noton
Time:
Friday, January 27th, 2012 at 5:17 am
Category:
Travel
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